Home Advertising Social Advertising Facebook loses advertisers on privacy concerns.

Facebook loses advertisers on privacy concerns.

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Facebook privacy woes are steadily becoming an uphill battle with much more at stake than activist groups like moveon.org. Facebook’s Beacon and web-tracking tactics continue to have far too many unknowns and is starting to cost Facebook flag-ship clients like Coca-Cola. I have no doubt that Facebook will eventually get the privacy concerns addressed especially with 55 million users at stake. FB is in a very delicate stage as it pioneers social advertising.

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