I read an interesting article on Valleywag today regarding the imminent battle of Facebook and Linked In. The battle in my opinion never needs to take place because Startup Addict is the perfect blend of Facebook for the LinkedIn community. Just as search has gone into hundreds of verticals and notably successful verticals (see simplyhired purchased by Google), so has the social networking scene. StartupAddict is not intended for 64 million uniques (Myspace) or even 20 million uniques that Facebook holds. It is intended to scale somewhere in the 1 – 6 million territory for the social vertical of entrepreneurs and investors bursting to create and fund startups respectively. Linked In is widely successful and pioneered by the great Reid Hoffman but it still feels like an online rolodex rather than a social experience that will keeps you coming back for more.
About Tod Whipple
