Crowd Science is extremely interesting company that enables publishers / bloggers to survey their readership. More specifically, identify your blogging audience. I was browsing my blogroll and a survey popped up on the home page. Being the curious type, I explored the first series of questions and realized it was dissecting me by demographic. I referenced the url in the browser and found it was Crowd Science….a super cool and free (for basic) demographic survey web service. From the company’s website:
Crowd Science Demographics is a new analytics service that builds detailed reports on the demographics and attitudes of website audiences.
By surveying a small number visitors with carefully constructed questionnaires, Crowd Science Demographics is able to build comprehensive profiles that give publishers a deep understanding of their audience.
If you haven’t guessed by now, this equals $$$ for you the publisher/blogger. The better understanding you have of your audience the better you can convey your niche audience to advertisers. This is not only a cool startup, but a truly value added service to the content publishing and blogging community.
Interesting new application. As if a company couldn’t already glean more information out of its customers! This will end in sleepovers and cups of hot chocolate with a solitary marshmellow bobbing around in it.
Crowd Science has launched 2 new Free Apps for blogs and websites. WHO – let’s you get to know your visitors as more than an analytics number. And SAT – provides site satisfaction measures. The same cool platform our impressive premium publishers use for free!! http://crowdscience.com/free_tools
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