Social Advertising
Lotame gets big funding from Battery Ventures
Lotame closed a multi-million dollar series A deal led by Battery Ventures. Lotame is a social media aggregator that focuses exclusively on helping advertisers...
Social Advertising Spending
According toemarketer
video and social networks are among the hottest new ad formats today, they will account for $2.9 billion, or about 10% of total...
Facebook loses advertisers on privacy concerns.
Facebook privacy woes are steadily becoming an uphill battle with much more at stake than activist groups like moveon.org. Facebook's Beacon and web-tracking tactics...
Social Advertising UNLEASHED.
Myspace, Facebook and Google's opensocial have all made major announcements regarding a social evolution for advertising. Myspace and Facebook have announced new advertising systems...